The Institute of Policy Studies conducted a study on media and Internet use during General Election 2015 based on a nation-wide online survey of 2,000 voters. It examined the use of mainstream and social media for the election, trust in the different types of media, political traits of voters, what they did online and offline, and their voting behaviour. The main results were presented during the IPS Post-Election Conference held on 4 November 2015.
This symposium will feature five presentations that will take a detailed and academic look at media use during the election. Four draw on the survey findings and look at: (i) the different types of social media use and their impact on people’s political participation; (ii) the relationship between people’s “personalised sharing” of election information and their political efficacy, interest and knowledge; (iii) the impact of people’s perceptions of others’ opinions on hot-button issues (e.g., population, transportation and housing) on their political engagement and voting behaviour; and (iv) the differences between swing voters and non-swing voters in terms of political traits and media use. The fifth presentation analyses political blogs using human and computer text analysis. The presenters are our collaborators from the Wee Kim Wee School of Communication (NTU), the Department of Communications and New Media (NUS), and Singapore Management University.
Please click here to view the Programme and Synopses.