08 Oct 2025 To 10 Oct 2025
(3 Days Programme)
NUS LKY
Mastering Behaviour Insights and Design
9:00 AM - 5:00 PM
(Singapore Time)
About The Programme
This programme equips participants with the knowledge and skills to address complex societal, policy and sustainability challenges through behavior change strategies.
Participants will explore the integration of diverse disciplines such as psychology, economics, public policy, and behavioural insights to understand and influence societal and environmental behaviors.
Key topics include behaviour change theories, designing effective interventions, evaluating impact, and navigating policy landscapes. Through case studies and practical applications, participants will gain insights into applying interdisciplinary approaches to foster best practices and contribute to societal and environmental stewardship in various contexts.
DOWNLOAD BROCHUREKey Benefits
Participants will engage in a hands-on learning experience, exploring the integration of diverse disciplines such as psychology, economics, public policy, and behavioural insights to understand and influence societal and environmental behaviors.
Target Audience
- Mid- to senior-level public officers who guide the development of behaviour change policies, programmes and marketing communications strategies, or the design and delivery of public services, who already have some basic knowledge and/or experience of behavioural insights
About Verian Group
Verian is a world leading, independent research, evidence, evaluation, and communications agency, providing services to government and the public realm. We work with our clients to help solve the next generation of public policy challenges. Combining expertise in human understanding with advanced technologies and data science, our work with clients creates policy interventions, designs better public services, and unlocks behaviour change. We support the rapid development of policy thinking in moments of urgency. We implement policies on the ground. We build communications to reach diverse and complex audiences. We bring global best practice and local expertise.
Learning Outcomes
1. Understand foundational theories of behavior change and their application to complex policy and sustainability challenges.
2. Integrate insights from psychology, economics, public policy, and behavioural insights to analyze policy and sustainability issues.
3. Design and implement effective behavior change strategies for policy and sustainability stewardship.
4. Evaluate the impact of behavior change interventions using appropriate metrics.
5. Advocate for and communicate behaviors to diverse stakeholders effectively.
Programme Fees
S$3,750 + prevailing GST rates (Standard fee)
S$3,000- + prevailing GST rates (20% Early Bird Discount from now till 8 Aug 2025)
20% discount also applicable to all LKY School Degree Programme/Executive Education Programme Alumni)
Group package: One complimentary place will be offered for every 3 participants paying the standard fee.
Only one promotion can be applied (Early Bird, Alumni, or Group package).
*Fee is inclusive of lunch, refreshments and learning support materials.
Contact
Executive Education Department
Lee Kuan Yew School of Public Policy
National University of Singapore
469C Bukit Timah Road, Singapore 259772
Email: lkysppoe@nus.edu.sg
Our Speakers
